CALGARY, A.B. — October 18, 2025 — This week, the Golden Triangle Beverage Company brought the energy, flavor, and ambition of Triple X.O.G. to Dragons’ Den Day Calgary — a celebration of Canada’s brightest entrepreneurs and their game-changing innovations. Hosted in the heart of Alberta, with 28 pitchers, 4 panels, and over 1,200 attendees, the event gathered a powerhouse lineup of founders, investors, and dreamers ready to pitch, connect, and celebrate the entrepreneurial journey.
🍹 Representing the West Coast Hustle
As a proudly born-in-BC brand, Triple X.O.G. showed up to represent West Coast creativity, resilience, and hustle. Our team connected with local business leaders, emerging founders, and fellow Dragons’ Den alumni — sharing our story of turning a passion for great taste and innovation into a fast-growing ready-to-drink beverage movement.
From our first samples to securing shelf placements across BC, every milestone has been driven by the same values that the Dragons’ Den community celebrates: bold vision, fearless execution, and authentic storytelling.
💬 Conversations That Sparked Possibilities
The day was filled with insightful panels, networking mixers, and inspiring keynote sessions. We had the chance to exchange ideas with industry veterans about retail growth strategies, brand collaborations, and the next phase of Canada’s beverage innovation scene.
Our founder team also had meaningful conversations with investors and mentors who recognized the Triple X.O.G. mission — to deliver premium, approachable drinks that balance flavor, lifestyle, and authenticity.
📸 Moments Worth Remembering
From the moment we stepped into the venue, the excitement was contagious. Cameras flashed, ideas flowed, and the Dragons’ Den spirit filled the air. The highlight of the day? Watching aspiring founders take the stage with courage and conviction — a reminder that every great business starts with a single spark of belief.
Of course, we couldn’t leave without a few signature Triple X.O.G. cheers and selfies with fellow innovators — all part of celebrating community, creativity, and the pursuit of excellence.
🌟 What’s Next for Triple X.O.G.
Attending Dragons’ Den Day Calgary wasn’t just an event — it was a milestone. As we continue expanding across Western Canada, our mission remains clear:
To bring people together, one sip at a time.
Stay tuned for more updates, partnerships, and special events as Triple X.O.G. continues to grow across BC, Alberta, and beyond.
The full episode is now streaming for free on CBC Gem.
▶️ Watch the full pitch: CBC Gem – Dragons’ Den (Season 20, Episode 2)
🎧 Listen to our Interview on CBC Radio: Triple X.O.G. Featured on CBC News
🐉 The final offers: Vancouver’s Triple X.O.G. Receives Multiple Offers
🎉 Relive the watch party: Triple X.O.G. Dragons’ Den Watch Party
💚 Support from the dragon: Triple X.O.G. Meets with Dragon Brian Scudamore’s Team
📽️ Behind the scenes: Triple X.O.G. Behind the Scenes on Dragons’ Den
