SQUAMISH, B.C. — June 21, 2025 — Sunshine, mountain air, and great company — the perfect recipe for an unforgettable day! Triple X.O.G. joined the Squamish Beer Festival, one of British Columbia’s most scenic and anticipated craft beverage events.
Hosted at Loggers Sports Grounds, Squamish, the festival brought together over 2,500 beer and beverage lovers for a day filled with tastings, live music, and the best of B.C.’s brewing scene — and Triple X.O.G. was right at the center of the action.
🥂 Bringing a New Twist to Craft Culture
As the world’s first cognac green tea cocktail, Triple X.O.G. brought something truly unique to this year’s lineup. Guests were treated to complimentary tastings of our signature blend of French cognac, real jasmine green tea, and Canadian honey — a smooth, lightly carbonated drink that bridges culture and craftsmanship.
“The Squamish Beer Festival is all about celebrating creativity and connection,” said Felix Chen, Co-Founder & CEO. “We were thrilled to share our story with a community that embraces new experiences — and to see so many people fall in love with Triple X.O.G. at first sip.”
🌄 Festival Vibes, Local Pride
Set against the stunning backdrop of the Coast Mountains, the event featured 60+ breweries, cideries, and craft beverage brands, along with food trucks, local artisans, and live performances. For Triple X.O.G., the festival was not only an opportunity to pour — but to connect. From locals to tourists, guests were drawn to our booth by curiosity and left as new fans of this East-meets-West creation.
“Squamish was such a vibe,” shared Rudy Pham, Co-Founder & COO. “The energy was incredible, the people were warm, and the feedback was amazing. This event reminded us how much passion there is for innovation in B.C.’s craft scene.”
💚 More Than a Drink — It’s a Lifestyle
Events like the Squamish Beer Festival reflect what Triple X.O.G. stands for: bold flavour, cultural fusion, and meaningful connection.
As our brand continues to grow across B.C. and Alberta, we’re proud to be part of gatherings that celebrate creativity, community, and great taste — one can at a time.
A huge thank-you to the festival organizers, volunteers, and everyone who stopped by our booth for a sip, a chat, or a photo. Your support inspires us to keep innovating and sharing our story across Canada.
🥂 Until Next Year, Squamish!
We’ll be back — with more flavour, more stories, and more ways to celebrate what makes our community so special.
Here’s to mountain views, good vibes, and drinks that bring people together. 💚🍵🥂
