VANCOUVER, B.C. — November 3, 2025 — We’re thrilled to announce that our brand Triple X.O.G. has been featured on OMNI Television, "本省Z世代创业比例高 华裔创绿茶酒打响名堂" at OMNI News Mandarin — a major milestone that symbolizes our expanding reach in multicultural and Canadian-broadcast media. The segment offers a compelling look at how two Asian-Canadian founders turned a karaoke-era Hong Kong beverage memory into a modern canned cocktail.
From Culture-Story to Broadcast Moment
In the televised segment (now available via YouTube), the story of the trademark cognac-and-green-tea blend is brought centre-stage — framed not just as a drink, but as a cultural memory reboot. The original drink, beloved in Hong Kong karaoke lounges, is revived through Triple X.O.G.’s canned-format social-beverage innovation. The broadcast reflects our heritage-forward narrative: East meets West, tradition intersects innovation.
Founders’ Narrative and Brand Identity
The feature spotlights our co-founders, Felix Chen and Rudy Pham, emphasizing how the brand both pays homage to their heritage and caters to modern drinkers. By choosing a French cognac base, real jasmine green tea infusion and a clean, boutique canned-cocktail format, Triple X.O.G. presents itself as premium, culturally grounded and forward-looking.
The broadcast underscores that our story isn’t just about beverages—it’s about identity, memory, and modern social occasions.
Next Steps & How You Can Engage
- Watch and share: We encourage partners, supporters and brand advocates to view the segment on YouTube and share it within your networks — boosting awareness and word-of-mouth.
- Amplify the story: Use the feature as a content piece for social-media posts, email newsletters and stakeholder materials. Highlight the “heritage + innovation” narrative as a key differentiator.
- Leverage for partnerships: Media validation can open doors — whether for hospitality placements, retail listings, co-promotion with heritage-forward brands or investor conversations.
- Maintain authenticity: As visibility grows, our core value remains: delivering a premium canned cocktail that honours cultural roots while appealing to modern lifestyles. We commit to maintaining quality, transparency and narrative integrity.
Thank you for being part of the journey of Triple X.O.G. with this OMNI Television feature, we’ve cleared another significant milestone — and the next phase is about converting awareness into distribution, brand love and category leadership.
